inman news

7 Reasons Your Website Sucks!

Real Estate is a highly competitive industry and Realtors need to distinguish themselves from their peers; yet the majority of Realtors use generic template websites from a handful of vendors.

Blogs are the new website!

Let me explain why you should shut off your website and replace it with a WordPress Blog immediately.

First let’s talk about websites:

• Websites are static.  Once the site goes live the content is rarely changed or updated….Search engines hate this!
• Custom Websites require expensive web designers to create the site AND to provide ongoing management.
• Custom Websites can take weeks or even months to complete.
• Template Websites are generic and look just like 90% of all other Realtor sites on the web
• Template Websites come with template content AND most Realtors never take the time to re-write the site content.  Search engines hate duplicate content… So guess what it is likely that the search engines hate your website.
• Websites are really nothing more than a online brochure.
• Websites are NOT interactive!

So now let’s talk about blogs:

• Blogs are Web 2.0… Very Interactive!
• Blogs are content management systems.  This is the opposite of a “brochure”.  Blogs are a living site, they continue to grow and expand with fresh new content and links to other sites.
• Blogs encourage Realtors to be a true expert on their niche.  This is good because it now keeps Realtors focused on providing relevant content to their clients.  I guess you could say that blogs help keep Realtors focused on the consumer instead of themself.
• Blogs are original.  “Assuming you aren’t just stealing someone else’s content”
• Blogs are simple to set up and require no expensive programmers or designers.  In fact they are so quick & easy to setup that I will even help you set yours up for FREE!  See below for details!
• Blogs are widget friendly which means you have a ton of cool “widgets” that you can put on your site in minutes.
• Blogs can have mulitple IDX “MLS” tools
  

So hopefully you see the choice is obvious, all you need is a blog.  This isn’t just my opinion, many industry experts are saying the same thing on Inman News.

FREE WordPress Blog Setup & 7 Day E*Course

Want me to setup your blog for you for FREE?  No problem, here’s what you need to do:  Visit ThinkHost and setup your hosting account.  ThinkHost is one of the better hosting companies available and they have the lowest pricing also.

After you have your hosting setup you will receive a welcome email and receipt from ThinkHost, just forward me this email and I will be happy to setup your blog for you for free.

Once we have your blog all setup you will want to download this FREE 7-Day E*Course to get you started on the fast track. Just fill out the below form to get your 7-Day E*Course.

inman news

Consumers don’t care

Realtors if you worry about leaving your current company for fear your clients will no longer want to work with you; you must read this recent article on Inman News.  

Read more by clicking on this link:

http://www.inman.com/opinion/guest-perspective/2009/02/3/consumers-follow-agents-not-brands

Consumers want to do business with you, not your company!