Dream Design Realty Blog
web 2.0

7 Reasons Your Website Sucks!

April 22, 2009 by Drew Burks · 1 Comment 

Real Estate is a highly competitive industry and Realtors need to distinguish themselves from their peers; yet the majority of Realtors use generic template websites from a handful of vendors.

Blogs are the new website!

Let me explain why you should shut off your website and replace it with a WordPress Blog immediately.

First let’s talk about websites:

  • Websites are static.  Once the site goes live the content is rarely changed or updated….Search engines hate this!
  • Custom Websites require expensive web designers to create the site AND to provide ongoing management.
  • Custom Websites can take weeks or even months to complete.
  • Template Websites are generic and look just like 90% of all other Realtor sites on the web
  • Template Websites come with template content AND most Realtors never take the time to re-write the site content.  Search engines hate duplicate content… So guess what it is likely that the search engines hate your website.
  • Websites are really nothing more than a online brochure.
  • Websites are NOT interactive!

So now let’s talk about blogs:

  • Blogs are Web 2.0… Very Interactive!
  • Blogs are content management systems.  This is the opposite of a “brochure”.  Blogs are a living site, they continue to grow and expand with fresh new content and links to other sites.
  • Blogs encourage Realtors to be a true expert on their niche.  This is good because it now keeps Realtors focused on providing relevant content to their clients.  I guess you could say that blogs help keep Realtors focused on the consumer instead of themself.
  • Blogs are original.  “Assuming you aren’t just stealing someone else’s content”
  • Blogs are simple to set up and require no expensive programmers or designers.  In fact they are so quick & easy to setup that I will even help you set yours up for FREE!  See below for details!
  • Blogs are widget friendly which means you have a ton of cool “widgets” that you can put on your site in minutes.
  • Blogs can have mulitple IDX “MLS” tools

So hopefully you see the choice is obvious, all you need is a blog.  This isn’t just my opinion, many industry experts are saying the same thing on Inman News.

FREE WordPress Blog Setup & 7 Day E*Course

Want me to setup your blog for you for FREE?  No problem, here’s what you need to do:  Visit ThinkHost and setup your hosting account.  ThinkHost is one of the better hosting companies available and they have the lowest pricing also.

After you have your hosting setup you will receive a welcome email and receipt from ThinkHost, just forward me this email and I will be happy to setup your blog for you for free.

Once we have your blog all setup you will want to download this FREE 7-Day E*Course to get you started on the fast track. Just fill out the below form to get your 7-Day E*Course.

web 2.0

FREE WordPress Blogs

April 10, 2009 by Drew Burks · Leave a Comment 

Blogs are the new website! 

And WordPress is the only blogging platform you should consider…

It makes me happy to see more Realtors adopting Web 2.0 technology because it is changing the way we do business.  Recently someone posted an interesting article on Inman News, read post here.  I tend to agree with her on one point, Social Media Sites Do NOT Sell Real Estate; however, I think she has unrealistic expectations of what these sites can do for Realtors.

Often I am asked questions about setting up blogs, which hosting company should I use, how do you put IDX on your blog, etc…

Since I love technology so much and I truly believe in helping others I want to share some information and extend the below offer to Realtors.

I have several blogs currently hosted with a variety of companies, but recently I found a hosting company that I really like.  The company is MidPhase.  They are less expensive than some of the more well known companies like godaddy, and offer a very user friendly control panel for the user.  They offer all the normal stuff and a few cool tools to track your site visitors.

If you are interested in setting up a blog, but not confident that you will be able to set it up successfully I will help you out for FREE.  No kidding, I will install WordPress for you and tweak the the standard settings for enhanced search engine optimization – better rankings on Google!  For FREE!

All you need to do is click over to MidPhase and setup your hosting account right away.  If you don’t have a domain already you will need to buy one, but don’t worry you can do this at MidPhase also.

After you have purchased your hosting at MidPhase, just send me a copy of your hosting confirmation email and I will install your wordpress blog and optimize the settings to improve your SEO so that you can get better rankings on Google.

As a BONUS I will even send you a FREE copy of my 7 Day E-Course, “How to find motivated buyers & sellers on the web at a low cost”

Happy Blogging………..

Dream Design Realty Blog